What's In A Name - Creysto CRM

What’s in a name? a famous line penned by Shakespeare in Romeo and Juliet. It has, however, been used by many in many contexts, situations and different means to drive a point. The context in which it was written was very different. This is not a debate and which side does this article leans on, it is about our name CREYSTO.

I get asked, not as many times as I would have liked in the initial days, as to what does it mean?

Creysto, literally translates to ‘create your story’. It sounded well entrenched into what anyone would want to build, aspires to do and would always be glad if it was acknowledged by the customer. Having always been in the services industry, my co-founders and I always have been exposed to customer engagement/service and delight. It fit right into our philosophy; our product should help the customer create her/his story.

We have no rules when it comes to our customer, we keep ideating, keep working with our customer to keep tweaking the product to give maximum benefit to the customer. The best ideas always come from the customers who use our product day in and day out. Keeping the customer & their business central in all our development, we customize every single solution. The fierce tenacity with which the team goes about provide the solution to our customer has caused customer delight on more than one occasion. One of my old clients from Citibank NA (US) had told me, ‘Not all conversations about providing a solution will start great, you have the power however, to end those conversations (through your thoughts/actions/implementation) in a great manner’. It still rings a bell.

The focus on product is paramount, having said that, being available for our customer at all times has also been one of our core strengths. Whenever an idea pops up in our customer’s head related to how a change (however small) can make an impact (irrespective of the time of day or night) they have the freedom to pick up the phone and dial our team.

‘What’s in a name?’ you ask; for us, it is our guiding principle. A privilege of being an important cog in someone else’s story. Lest we never forget what we stand for, what we need to do and most importantly why do we do what we do… i.e., Create your story with us.

Check out our product and for more information book a demo call with our experts now or call +91 98456 33633

Date : 16/3/2021 | Author : Ashwin Harithsa

	Starter	Pro	Ultimate
Lead Tracking Record, monitor, and analyze all interactions and data points associated with potential customers within Creysto
Lead Qualification Simplify lead qualification with scoring, automation, and segmentation for prioritizing high-potential leads.
Custom Fields In Creysto, you can add new fields as per your requirements. Customize the information you want to see inside CRM with custom modules, fields, and buttons.
Duplicate Blocking Prevent the duplicate leads or contact through web form from being created only based on the email address information, by turning on the email duplication check.
Manual Lead Assignment Assign leads to users individually, in bulk or auto-assign them using territories. By default, the user adding a lead is made the owner but you can always reassign the lead to a different user. You can view the Unassigned leads from the leads list view page and assign them to users too.
Role based access Role-based access control allows organizations to assign one or more roles to each user or assign permissions individually.
Level access A user is granted these privileges directly when the security role is assigned. Different levels have different access.
Spreadsheet Integration Connect Google Sheets and Creysto and build your own integrations using our no-code drag and drop builder and comprehensive workflow elements.
BFSI Document verification API Integration Verification API Portal offers a comprehensive gateway that helps you seamlessly integrate a wide array of global risk & compliance APIs and tools.
Inbound and Outbound Calling and Auto dialer A sales dialer is an outbound calling system that allows you to add inbound calling functionality. So you can reach out to customers and prospects directly as well as receive inbound calls from leads.
Predefined reports Creysto CRM provides more than 15+ different standard reports for the users’ benefit. You can use the standard reports or customize them as per your business requirements.
Predefined dashboards It gives quick insights into records for easy analysis. We support bar chart, horizontal chart, line chart, stacked chart, pie chart, donut chart, table chart, funnel chart, and area chart
Custom report (Limited) You can create a customized report that shows only the information that you want. These reports are designed to give you all the information you need to measure your current sales performance—and to forecast performance for the future.
Basic dashboard components A CRM dashboard is a centralized hub for your sales data and information. It presents sales activities, KPIs, and other essential CRM metrics in a visually appealing, dynamic, and interactive manner.
Sales Tracking Automatically assign leads to your field agents based on the pin codes that they oversee. Send them instant notifications or assign tasks to them to follow up with field sales crm.
Tasks and Follow-ups Keeping in touch with clients has never been easier. Set time-sensitive tasks and follow-up reminders next to any contact in your CRM and sort them by urgency.
Conversation Tracking With marketing automation, it’s easy to deliver tailored, targeted messages to your prospects at just the right moment, based on their behavior. Contact form completions, email sign-ups, and phone calls can be just as valuable for your business.
Sales Reporting Sales reporting is a valuable feature that gives you a complete overview of all the sales data your software has collected and tracked.
Sales Communication Sales communication encompasses the diverse methods through which sales representatives engage with customers and prospects within the platform. This encompasses activities such as email correspondence, phone calls, text messaging, and appointment scheduling.
Sales Notifications A type of alert or notification that is triggered when a specific sales-related event occurs, such as a new lead being generated, a deal being closed, or a sales target being met.
Role-based access Role-based access control allows organizations to assign one or more roles to each user or assign permissions individually.
Territory Management Categorize customers based on relevant criteria and assign the right sales reps to reach out to them. Exceed quotas with region-wide sales insights.
Sales Performance Capture leads, automate lead scoring, identify leads that will convert, and follow up with detailed contact information, get detailed reports and analytics, compare using A/B Testing.
Reports Account Management View all your information from a single location, including the latest customer activity, associated contacts, pending deals, ongoing projects, and more. A complete view of your account makes collaboration easy, regardless of how the business changes.
Check-in/Check-out View and recieve alert when the lead is checking in for the day and checking out. This makes it easy to track its in and out time.
Geo-tracking Set up sales territories and accordingly assign leads to your field reps. Geo-fence their tasks to reduce fake location check-ins and falsified meeting logs with field force tracking app
API Framework Creysto CRM API integration lets you connect any software, system, or app in your technology stack. Customize your experience for more efficiency.
Attendance Tracking Generate insightful reports, regularize attendance, and empower your on-site and remote employees to check in from anywhere with our cloud-based attendance management system.
Leave Management A leave management system is a comprehensive HRMS tool that enables organizations to track their employee leave requests online.
Field force tracking With Creysto field force tracking crm get real-time updates of your agents’ location. Look at the sales route they have navigated, the miles traveled, and the tasks they have completed en route.
Reimbursement Reimbursement Tracking helps organizations get through all reimbursement-related challenges successfully, it accurately tracks and records the complete reimbursement details of all the employees.
Email Integration Send and receive emails from the email client of your choice, including Gmail, Yahoo, Outlook, and , so that you never miss a message.
Calendar Tool Access all your calendars from one system. Prioritize meetings with multiple reminders and convert them into recurring events by checking a box.
E-Mail Campaign Automate personalized campaigns with email marketing tool. Measure campaign performance and achieve tremendous results in your email marketing, all inside Creysto.
Lead form Integration From landing pages to contact forms, capture customer information in Creysto with one step. We offer both customizable and pre-built web forms that turn your digital marketing campaigns into lead generation machine.
Drag-and-drop Builder You can create, add, and customize your Email by simply dragging and dropping text, images, audio, and video.
Responsive Templates Create layouts for different processes, control what data enters your CRM, and close more sales in less time.
Email Personalization With personalization tokens, you can show personalized content to your contacts based on their property values in your CRM. Personalization can increase engagement with your email campaigns.
Rule engine automation Rule engine automates complex processes, taking workflows that were manual and turning them into efficient, responsive systems. Setting rules puts goals into action within a business’s applications, turning them into decisions and outcomes.
Communication logs The communication logs contain information on the date, direction, communication format, errors etc. for each communication session.
One-on-one Emails One-to-one email marketing is a more personalized form of email marketing where you can mail individual leads that target individual recipients with tailored messages.
Communication Automation Creysto allows you to connect with your customers through multiple channels, all while centralizing information that helps your sales team to have meaningful conversations with your prospects.
Sales Automation Creysto automates lead generation from multiple sources, like websites, chats, social media, and trade shows. With lead scoring, distribute leads to the right representative.
Escalations The Case Escalation feature allows you to configure a rule by which the case can be escalated to other members in the operational hierarchy.
ERP Integration ERP and CRM systems are connected, typically by APIs. This allows you to keep the two systems in sync, as well as build automation that work across them and other applications.
Ticket Management A CRM ticket management system ensures transparency between teams and always notifies the right person to help with a prospect or customer request.
E-Commerce Integration E-Commerce integration eliminates the need for employees to perform redundant tasks such as data entry, simplifies time-consuming analysis, and automates many processes for greater efficiency and less human error.
Auto dialer software Creysto comes with an autodialer for fast calling and reminders so your callers never miss follow-ups.
WhatsApp Integration E-Commerce integration eliminates the need for employees to perform redundant tasks such as data entry, simplifies time-consuming analysis, and automates many processes for greater efficiency and less human error.
IVR Template You can customize your outbound IVR scripts based on the customer’s purchase history, billing schedule, past ticketing activity, and more.
IVR Integration You can log, record and monitor calls for quality assurance and compliance. Your agents can get information about callers, their history and cases in a flash, and resolve their issues faster.
Failover and Failback for API integration Failover and failback are business continuity tools that help sustain normal virtual operations even when your primary production site is disabled.
Multiple User Interface A CRM user who is a super admin or admin can be part of multiple accounts either by creating multiple org accounts or through invitations from other orgs.
E-Commerce Integration E-Commerce integration eliminates the need for employees to perform redundant tasks such as data entry, simplifies time-consuming analysis, and automates many processes for greater efficiency and less human error.
Whatsapp Campaign E-Commerce integration eliminates the need for employees to perform redundant tasks such as data entry, simplifies time-consuming analysis, and automates many processes for greater efficiency and less human error.
Webhook Receive your data from a wider range of services in multiple formats, like JSON, form data, and plain text. Create customized business workflows by including advanced logic elements like if-then branches, time delays, and more.
Payment Integration With payment integration, you can automatically process payments, eliminating manual entry and reducing the risk of errors.
Breaks information Create customized business workflows by including advanced logic elements like if-then branches, time delays, and more.
Text Messages Reach out to your customers through vital transactional SMS instantly—right from inside Creysto.
Phone Call Tracking Calling right from Creysto helps your reps maintain a flowing pipeline of leads. With the web-to-mobile calling feature, you can transfer any number from your contacts list to your mobile phone and call them directly from Creysto
Notification SMS Notification is extremely helpful in reminding appointments, meetings, or important follow-ups.
Phone call recording Access recordings associated with a deal, organization or contact person to double-check conversation details and study recordings to improve your sales.
Telephony Integration It enables users to make, receive, and track calls directly within their CRM platform, streamlining communication and enhancing customer interactions.

What’s In A Name

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